My new favourite colour!

Print Solutions

We absolutely love the minions at Print Solutions, so we are delighted to hear that Pantone has launched its first new colour for three years – Minion Yellow.

A bright yellow, that will leave you feeling ‘Happy’. ‘Just as the sun’s rays enliven us, Pantone Minion Yellow is a colour that heightens awareness and creates clarity, lighting the way to the intelligence, originality and the resourcefulness of an open mind – this is the colour of hope, joy and optimism,’ said Leatrice Eiseman, executive director, Pantone Color Institute.

‘Colour is contextual and right now there is a desire for colours that are more vibrant and uplifting. This is especially the case with the yellows, so given the worldwide popularity of the minions, it seemed only natural to name a colour after a character for the first time in our history,’ added Laurie Pressman, vice president, Pantone Color Institute.’When developing the colour, we worked directly with the animation team at Illumination, and we thoughtfully considered the characters' aura to ensure Pantone Minion Yellow is the exact right hue.’

We love it! It’s certainly not ‘despicable’!

All things Minion…

Starting as single celled yellow organisms, Minions have evolved through the ages, perpetually serving the most despicable of masters. Continuously unsuccessful at keeping these masters, they find themselves without someone to serve and fall into a deep depression.

But one Minion named Kevin has a plan, and he—alongside teenage rebel Stuart and lovable little Bob—ventures out into the world to find a new evil boss for his brethren to follow. The trio embarks upon a thrilling journey that ultimately leads them to their next potential master, Scarlet Overkill (Academy Award winner Sandra Bullock), the world’s first ever female super villain. They travel from Antarctica to 1960s New York City, ending in London, where they must face their biggest challenge to date: saving all of Minionkind...from annihilation.

Featuring a soundtrack of hit music from the ’60s, Minions is produced by Illumination’s Chris Meledandri and Janet Healy, and is directed by Pierre Coffin and Kyle Balda.

It is an off shoot of the brilliant Despicable Me and Despicable Me 2.

www.minionsmovie.com