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Qualvis’ spooky Halloween carton goes down a treat!

  • steve8125
  • Oct 30, 2015
  • 2 min read

Spooky Solutions!

As a self promotion initiative Qualvis Print & Packaging, has created a scarily themed ‘goodie carton’ to promote its brand this Halloween. The clever crash lock design incorporates the full range of print finishes that the company offer (along with some spookily good tasty treats).

Produced on silver metalised board, the front and reverse of the carton are printed with low migration inks and include in line matt and spot gloss finishes. The feature pumpkin graphics showcase debossing, 3D contoured embossing, off line spot UV high build varnish and fragrance burst matt varnish with peppermint and ginger fragrances.

​To complement the ghoulish design, a soft touch laminated sleeve band wraps around the carton, incorporating black gloss debossed foil blocking. The branded band gives details of all the finishing processes used in creating the design.

Each carton contains a unique promotional code, printed on an insert card by Qualvis’ inkjet glueline coding machine. By using a dedicated e-mail address, the code can be registered to enter a competition to win a spook-tastic prize!

Qualvis’ managing director Jason Short commented: ‘Halloween is a popular time of year for special promotions, so we wanted a distinctive and interactive package that would allow us to show off the extent of our print and finishing capabilities. We had the carton design on show at Packaging Innovations London this year and it was very well received, so we will be sending them out just in time for trick or treating.’

Qualvis Print & Packaging is a 100% family owned print and packaging company, producing high quality cartons and sleeves across a range of industries including food, cosmetic, confectionary, multimedia, horticulture and DIY/household industries.

Utilising the very latest equipment it offers innovative designs from its award winning in-house design studio through to quality print finishes for maximum shelf impact.


 
 
 

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