Success for Packaging Innovations

Packaging Solutions

Packaging Innovations saw some 160 new product launches.

The show, which took place on 24 and 25 February 2016, welcomed major names including British Airways, Samsung, Young’s Seafood, Amazon, Tesco, Mars, Kimberly-Clark, LUSH, TATA Steel and Dairy Crest.

Gerry Sherwood, event director for Easyfairs’ UK Packaging Events, commented: ‘The show has once again proven that it is the go to event for all packaging and print professionals. We want to extend a thank you to all of those who attended, giving the show a real buzz and making it such a success. This year more than ever we welcomed the best and brightest from within the industry, along with key trends and the very latest innovation on an international scale. We also had a phenomenal 73% of our exhibitors rebook stands for next year’s show, which just highlights how important the shows are to them. Bring on 2017!’

The show featured a packed Learnshops programme, with speakers from Innocent Drinks, Kraft Heinz, Britvic, Taylors of Harrogate, John Lewis, Wilkos, JML Group, The Body Shop, SABMiller plc, Quorn Foods and many other leading brands.

The show launched its first ever Great Innovation Debate, which saw experts from Britvic Soft Drinks, Essentra, Innocent and Bacardi discuss ‘What is Innovation?’, with Stefan Casey, business innovation manager for Retail, Food & Drink at The Retail Institute chairing the debate. One key theme touched upon was finding new packaging innovation.

Also new to the show was The Rising Star Scheme, which provided an opportunity for organisations still in their infancy to achieve their packaging goals; and The Innovation Showcase, that highlighted the very latest innovations in the industry.

The Drinks, Pharmaceutical and Retail Symposia were back by popular demand, presenting visitors with the chance to hear real life stories, offering advice and unveiling the latest concepts sweeping the relevant industry.

The next Easyfairs packaging event will be Packaging Innovations and Luxury Packaging London, which takes place at London Olympia on 14 and 15 September 2016.