Agfa launches Apogee StoreFront version 3.1

Print Solutions

Agfa Graphics has announced the release of version 3.1 of Apogee StoreFront and Asanti StoreFront, which includes several new features, like support for kitting, discounts and promo codes.

A product kit groups different products into one single offering. For example, a stationery kit may contain a point of sales display with printed contents and matching window stickers.

‘To make web to print a success for the print provider, online ordering must be simple for the user,’ said Andy Grant, global head of Software. ‘The kitting wizard is a good example how the software helps to simplify the ordering process for novice users and helps avoid shopping cart abandonment or incomplete orders.’

Apogee StoreFront and Asanti StoreFront 3.1 also feature support for promo codes, which entitle discounts to users on one or more orders. They can be one time seasonal promotions, or permanent discounts for high volume customers. There is also support for degressive option pricing, which lets a wide format printer add options to a product and lower pricing based on volume of the sale.

‘Discounts and promo codes are essential features for business to consumer stores that can also be very effective in private business to business environments that are operated by trade printers or target print brokers and creative agencies,’ Grant commented.