Callprint rolls out national hub refurbishment

Print Solutions

Callprint has commenced the refurbishment of its regional hubs, both internally and externally, and has also added a new promotional products on-demand service offering for customers.

The national roll has commenced in the north, with Manchester being the first hub to undergo the refreshment.

The new units will offer products such as canvas prints, photo frames, promotional gift boxes, menus and beverage packaging. Customers can order products for events, celebrations such as birthdays, anniversaries, weddings or engagements, as well as restaurants, bars and shops being able to order menus, table displays and promotional items for their own use.

The promotional units will also have LED screens on top of each display, with the media displayed on the screens being controlled from one central location in London, which will enable Callprint to display the latest promotional offerings and personalised messages relevant to each of the regional branches.

All of the new promotional products will also be available to order online and built into Callprint’s online ordering system. Customers will also be able to select, view and order their products online in the branch with a member of staff taking them through each step, providing a painless in-store experience, and allowing costs to be controlled and managed.

Managing director Steve Cheek stated: ‘These new service offerings adds to our product portfolio and increases the traffic through our offices, whilst at the same time giving customers a new in-store ordering experience.’

Steve added, ‘With the addition of digital signage and on-screen media we are also adding the management of on-screen content to our offering, thereby adding a further service and also allowing us to personalise messages and information into our hubs.’

In November last year, Callprint announced its intentions for further development for the business, including improvements to both its internal and external communications. These included an updating and revamping of its websites, as well as a refresh and refurbishment of a number of its production facility hubs around the UK.