Blake diversifies into postal packaging

Print Solutions

Envelope expert Blake has diversified its range to include a comprehensive selection of postal packaging solutions. The move has been prompted by the recognition that postal packaging is an area of growth across much of Europe.

Managing director Michael Barter said, ‘At Blake we pride ourselves on our pioneering ‘can do’ approach to business, so when we saw a repeated year on year reduction in envelope volumes we had to take stock and decide how best to maintain and grow our business. We came to it that to continue our 16 years of growth, we had to look outside of envelopes.

‘In a difficult market we have still been fortunate to grow, however there is a point when it becomes very difficult to continue to grow share in a market where the decline is so marked, roughly 7% per annum.’

Blake now stock a range of packaging solutions from metallic bubble pockets, book wraps and postal tubes to DX poly bags and one touch postal boxes carried under the Purely Packaging range selling through Office Depot, Viking, Lyreco, VOW and Spicers.

Michael added, ‘Our core business is still the envelope and we are committed to maintaining our market leading position but we can now provide customers with a ‘one stop’ shop approach to all their postal packaging needs. So far the move has been successful with particular growth in the bespoke packaging market, with an in-house design team we are able to design and create anything a customer may need.’