Howard Hunt increases productivity with Xerox iGen 5

Print Solutions

Howard Hunt recently invested in the Xerox iGen 5 press to address rising market pressure to shorten the time it takes to design and print high quality marketing documents. Since installation in December, the firm has seen the iGen 5 increase production speed by 25%.

‘We produce over 500 million packs per year and required a cost effective solution to continue to serve our growing customer base in 2017,’ said Simon Currid, Howard Hunt. ‘We have a longstanding and successful relationship with Xerox so we felt confident in our decision to add the iGen 5 to our suite of Xerox products. Since installation, we have experienced no downtime despite handling larger print volumes.’ The firm had two iGen4 presses installed in 2013.

Located in Kent, Howard Hunt provides a broad spectrum of marketing services including direct mail, data CRM, e-mail, design and print services. The firm will leverage the fifth colour unit of the iGen 5, which offers orange, green or blue dry ink, to match the diverse range of brand colours required by its customers. With a stronger digital print offering, Howard Hunt is now able to focus its efforts on business growth without compromising on speedy or quality.