Landa names Graphica Bezalel as first beta site
- steve8125
- Apr 7, 2017
- 2 min read
Print Solutions Packaging Solutions
Landa has named Graphica Bezalel as its first beta customer for the S10 Nanographic printing press. The folding carton, packaging and label convertor, which is based in Israel, will receive its Landa press in July 2017, where it will be used to support local as well as market leading international retail brands.
As a traditional offset print house, Graphica Bezalel has selected the Landa S10 as its first digital solution, affording it the competitive advantage of high speed, high quality digitally printed folding carton production.
Eyal Harpak, director of Graphica Bezalel, commented: ‘Nanography is the first technology to tempt us into the world of digital print. Until we saw what the Landa S10 could produce, we couldn’t believe that any digital press could match offset print quality at the high speeds required to open up the medium run folding carton market. We were astonished with what Landa and the team have achieved.
‘Working with leading companies like Calvin Klein, Carlsberg, Nestlé, Coca-Cola, SodaStream and others, we know that brands are always looking for new ways to increase on-shelf appeal and sales. With the incredible colour palette provided by the Nanographic printing process – colours that really stand out – customers will be excited with what the Landa S10 has to offer. Through increased production flexibility, the Landa S10 provides a unique ability to reduce inventory costs through shorter runs, respond quicker to customer needs, as well as increase the ability to version with customized packaging and special promotions.’
Engineered for the packaging and converting industries, the single sided B1 format Landa S10 enables just in time mainstream efficiency for the production of folding carton, point of sale and corrugated boxes. With a crossover point of around 30,000 boxes and even higher when ganging jobs or adding variable barcodes, the Landa S10 provides a digital solution for more than 50% of all packaging jobs.
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