Croxsons delight Yarty with superior packaging solution

Packaging Solutions

In creating its premium glass packaging, award winning artisan fruit cordial brand, Yarty, say that Croxsons has ‘helped fulfil the impossible’.

Once described by US actor, Johnny Depp, as ‘England in a bottle…’, Yarty’s cordials are handmade using the finest fruit, hand bottled and hand labelled to create a truly artisan drink. Known for their quality and exclusivity, Yarty’s cordials are the fruit drink of choice for top end events and the corporate market.

Acknowledging that thecurrent glass packaging didn't adequately reflect the quality of the product, Yarty reached out to Croxsons to provide a premium solution in two different sizes: 250 ml and 750 ml for retail and trade sales. In creating the new stylish look, Croxsons supplied a bottle design that fully complements Yarty’s requirements ­– the distinctive ‘Olivia’ bottle, produced exclusively by specialist manufacturers Saverglass, takes its shape from containers used in ancient times for the conservation of liquids.

To finish the packaging to a high standard, Croxsons included heat sealed capsules branded with the Yarty ‘Y’ logo on top.

Yarty co-founder and marketing director David Mugridge said, ‘As a family business, nothing is too much trouble for Croxsons. With its exceptional knowledge and attention to detail, it has supplied us with exactly what we were after. The Olivia bottle has the perfect curve and is unique – particularly so as we are the only business in the UK currently using it.’