TheMagicTouch – Regatta Professional

IndPrint Print Solutions

TheMagicTouch and leading outdoor clothing brand Regatta have conducted extensive research and development to establish and perfect the best options to decorate Regatta’s growing range of high quality jackets and garments.

Over a two week period, TheMagicTouch technical team produced and applied an extensive range of transfers produced using the existing 123Flex, MagiCut Flock, Reflective, Printable Soldark and full colour WoW transfer products.

Traditionally outdoor products have been perfect for the embroidery process and will continue to be so, however with the growing demand for full colour logos, personalisation, lower order size and quicker turnaround.

TheMagicTouch transfer process offers a flexible and quality option for all garment decorators. The other factor for consideration was the effect of selected garments being no longer 100% waterproof when penetrated by embroidery needles.

The range of garments included fabrics in various colours of soft-shell, polyamide, down insulated, water-repellent polyesters and Isotex waterproof performance materials.

One key factor established during the research was the importance to avoid any marking or scorching whilst applying the transfers using the traditional heat press method. This issue is very relevant today with higher value garments and expected high print quality to be attained. With many of the new polyester and performance fabrics being very sensitive to heat and pressure this issue has been solved with application temperatures being as low as 110 to 120 c.